Sand In My Boots Music Festival - Branding
Sand In My Boots is a 3-day music festival taking place on the white sand beaches of Gulf Shores, Alabama. The event is the creation of country megastar Morgan Wallen who also headlines the event. Horsepower was brought in to design and develop some of the pop-up lounge & hangout spaces that lived within the festival. Additional onsite festival signage was created as well covering VIP spaces, food vendors, merchandise & crafts kiosks, and a variety of wayfinding signage.